(Image: Getty) England football manager Gareth Southgate has been targeted in deepfake AI technology to create motivational videos for the national team ahead of Euro 2024.

These videos feature Southgate delivering iconic speeches and engaging in fictional scenarios, designed to boost morale and prepare players mentally for the tournament. This innovative approach aims to blend historical inspiration with modern relevance, reinforcing team spirit and focus.

Southgate’s decision to use AI comes at a crucial time as he faces significant changes in his squad. Notably, he left out key players like Jack Grealish, Harry Maguire, and James Maddison, opting for a younger, bolder team with 12 first-time tournament players. This move marks a departure from his usual strategy, aiming to bring fresh energy and adaptability to the squad. Southgate highlighted that while England is recognized as a strong contender, the competition remains open with several other teams possessing high-caliber players​ (The Independent)​​ (The Independent)​​ (The Independent)​.

England’s campaign begins against Serbia, followed by matches against Denmark and Slovenia. Southgate has emphasized the need for fitness improvements and strategic adjustments, particularly in response to recent injuries and the need for defensive stability. Despite these challenges, he remains optimistic about the squad’s potential, stressing the importance of delivering consistent performances throughout the tournament​ (The Independent)​​ (Sky Sports)​.

The use of deepfake AI videos is part of Southgate’s broader effort to maintain high morale and ensure the team is psychologically prepared for the rigors of international competition. This approach reflects a blend of technological innovation and traditional motivational techniques, aiming to give England an edge in their pursuit of European glory​ (The Independent)​​ (The Independent)​.

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